NASA Competition?

Blue Origin's "New Shepherd" suborbital vehicle made its first flight into space (defined as 100 km altitude)... and successfully landed both the capsule (by parachute) and the booster rocket (vertical landing under rocket power). 

This is the first time that a vehicle has made it into space and had all components fully recovered for reuse since the NASA flights of the X-15 in the 1960s. 

Check out the videos at various places on the web